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Network Performance

Kouzina Network Performance & Partner Dynamics

2026 Network Disclosure
Reporting Period: As of June 30, 2026  |  Cadence: Bi-annual Network Disclosure (Next update: December 2026)
Audit Scope: All active, historical, and terminated kitchens since inception

At Kouzina, our growth model is built on operational partnership. Unlike traditional franchise networks that obscure performance metrics, we believe sustainable ecosystem growth requires absolute transparency.

Food service is an operationally demanding industry. Below is our verified network retention data, benchmarked against broader industry standards and publicly listed food operators.

Kouzina partner kitchen staff preparing orders
298
Active Live Kitchens
75%
Cumulative Network Survival
~5%
Kouzina-Enforced Terminations
75%
Revenue from Kitchens >12 Months Old

1. Network Survival: Kouzina vs. Industry Baselines

In India’s food service ecosystem, early-stage mortality is among the highest across entrepreneurial sectors, with 60% to 80% of independent restaurant formats shutting down within their first 12 months. Against this baseline, Kouzina’s cumulative network retention stands as an industry differentiator.

Category / Format
Year 1 Failure Rate
Cumulative Survival Rate
Industry Benchmark Reference
Indian Restaurants (All Formats)
60% – 80%
20% – 40%
Petpooja Restaurant Industry Insights
Restroworks Restaurant Survey
Toyajo Research
Independent Cloud Kitchens
>30%
~30-40%
Petpooja Cloud Kitchen Research
Building Brands for tomorrow Research
IMARC Research
PetPooja Research
Traditional Franchise Outlets
~ 60%
~20%
Franchise Association of India
Kouzina Network (Cumulative, All Time)
~5% (annualised)
75% Active Retention
Verified Internal Cohort Data

*Note: Kouzina’s ~25% churn represents total cumulative exits across all kitchens launched since inception over a 5-6 year period (including partner-driven closures, contractual terminations, and micro-market experiments), rather than an annual attrition figure.

2. Network Footprint Snapshot

298
Active Live Kitchens
Operating nationwide.
75%
Cumulative Network Survival
Across all kitchens launched.
5%
Kouzina-Terminated Operations
Enforced due to SLA, non-adherence to brand standards, or hygiene breaches.
75–80%
Revenue Driven by Mature Kitchens
Of total network revenue is generated by kitchens operating for more than 12 months.

3. Store Closures Across the Broader Industry

Outlet rationalization is a standard reality of retail and food operations, even for institutional, publicly listed QSR operators managing global brands:

Company
Estimated Annual Store Closures
Primary Source Link
Devyani International
50 – 60 stores
Closed 54 outlets in FY25
Devyani International Financial Reports
Sapphire Foods
30 – 35 stores
Sapphire Foods Corporate Presentations
Jubilant FoodWorks
35 – 55 stores
Trendlyne - Jubilant FoodWorks Investor Portal
Restaurant Brands Asia
30 – 40 stores
ICRA Rating Rationale for RBAL

Shuttering non-performing locations is routine operational hygiene across food networks.

4. Understanding the 25% Attrition: Why Kitchens Exit

Food delivery businesses depend on unit-level execution. Out of the cumulative 25% of partner exits across our history, the primary drivers include:

The Early-Stage Break-Even Gap
Partners who fail to reach operational break-even within the initial runway months.
Operational Execution Friction
Inability to maintain staff retention, kitchen prep SLAs, order fill rates, or customer ratings.
Micro-Market Misalignment
Low demand concentration or localized supply over-saturation in specific catchment areas.
Contractual & Quality Enforcement
Kouzina actively de-lists kitchens (representing ~5% of historical exits) that fail food safety and operational quality benchmarks.

5. A Note to Future Partners: Evaluating Your Suitability

We share these numbers so prospective entrepreneurs can evaluate whether they are ready for the operational rigor of commercial food delivery. Running a cloud kitchen is not a passive investment; it requires daily discipline, tight inventory control, staff management, and relentless adherence to prep and hygiene SLAs. Active involvement and adherence to SOPs drive customer delight which is reflected in ratings and translates directly into business success.

If you are looking for an armchair venture, this model is not for you. However, if you are an operator ready to execute on the ground, your statistical probability of building a sustainable, profitable food business is significantly higher with Kouzina than attempting it alone.

By partnering with Kouzina, you eliminate the massive friction of brand building, platform listing algorithms, and menu engineering from scratch—plugging directly into a verified ecosystem where 75% of partners succeed long-term.

If you have the operational hunger, we provide the platform to scale.

6. Partner Advisory Forum

Partners Are Part of the Growth Strategy

At Kouzina, we believe a strong franchise network is built with partners — not just around them.

Our Partner Advisory Forum (PAF) brings together experienced kitchen partners from across our network to discuss the opportunities, challenges and priorities shaping the Kouzina ecosystem.

The forum creates a structured channel for partners to share feedback, exchange best practices and contribute to how we improve the business across markets.

What Partners Help Shape

New Platform Opportunities
Partners get visibility into emerging platforms such as Ownly, Flipkart and other new channels, helping them understand and participate in new growth opportunities.
Pricing & Commercial Strategy
We work towards better visibility of platform pricing, discounts, margins and commercial changes so partners can make informed operating decisions.
Product & Brand Innovation
Partner feedback helps identify new product opportunities, including products designed for individual consumption and evolving customer preferences.
Technology & Operations
Learnings from initiatives such as UrbanPiper V1-to-V2 migration are used to improve implementation, communication and transition planning across the network.
Kitchen Quality & Hygiene
The forum also contributes to discussions around stronger hygiene standards, operational discipline and audit mechanisms across partner kitchens.

A Two-Way Partnership

The PAF reflects how we approach our partner network:

We provide the brands, technology, platform access and operating ecosystem.
Our partners bring the execution, local expertise and operational discipline.

Together, these create a stronger foundation for sustainable growth.

Built Around Transparency

We believe partners should have visibility into the business they are building with us. Alongside our network performance reporting, the Partner Advisory Forum gives partners a structured platform to raise concerns, share ideas and participate in the evolution of the Kouzina ecosystem.

If you’re looking for more than a franchise — and want to build with an operating ecosystem that listens, adapts and scales with its partners — Kouzina is built for you.

View the Partner Advisory Forum (PAF) Overview

Kouzina Partner Advisory Forum – Inaugural Meeting
September 2026

Our Reporting Commitment

Kouzina publishes its network health and cohort survival data bi-annually. We believe that long-term partner trust is earned through verifiable data, continuous accountability, and unvarnished transparency. Future revisions will reflect new launches, cohort maturity milestones, and rationalized exits across each operating period.

Disclaimer: Historical cohort retention and network survival data published herein are for informational transparency only and do not constitute a financial guarantee, revenue projection, or contractual warranty of future unit-level profitability for prospective franchise partners.